Founded in 1999, Alden & Associates, Inc. is a team of highly trained consultants with a combined 150+ years of experience and knowledge in intercollegiate athletics. The company has partnered with over 150 colleges, universities and athletic conferences to ensure excellence for student-athletes in the classroom and on the playing field.

Alden & Associates is led by former athletic director Dr. Betsy Alden.  Dr. Alden brings a wealth of solid practical knowledge and past experience in operating athletics programs to the firm’s consultations and executive search services. The staff consultants or "Associates" work with Dr. Alden to create solutions and assist clients in initiating change to their athletics programs.

Nationally-based, the Alden & Associates team of experts is dedicated to executing searches for directors of athletics, conference commissioners and head coaches for NCAA Divisions I, II and III institutions.

We understand that colleges and universities are interested in identifying diverse pools of highly qualified candidates. As a female-owned business, we bring a special expertise in identifying and attracting women and minority candidates. Our strong commitment to encouraging diversity is witnessed through a quantitative analysis of our candidate pools – 80% of our semifinalist pools and 48% of our finalist pools have included women and/or minorities.

In addition, we provide a wide range of intercollegiate athletics-related consulting services such as feasibility studies, financial/benchmarking studies, strategic plans, Title IX reviews, compliance reviews, personnel reviews, and program reviews.

We work closely with our clients to ensure a professional and personalized level of service. Testimonials from past and current clients attest to our experience and performance.